category management for small business
After spending over twenty years working in global FMCG companies, I left to start my own small business, and entered a whole new world.
What I saw was lots of hard working people chasing the wrong opportunities, because they didn't have the skills or time to find and prioritise the right ones.
I can teach you how to use data to spot patterns and opportunities, and then choose the right ones to prioritise.
It's a little bit of science and a little bit of art, and it will help you reach your growth targets a whole lot quicker!
Business Owners are great at setting targets, and have a never-ending stream of ideas.
The issue is figuring out which ideas will most effectively achieve the target. That's where Strategy comes in.
A good Strategy sits between the Business Goals and the ideas. It's informed by facts and it defines the actual customer behaviour change that will drive growth.
Once you've built a strategic Business Growth Plan, decision making is easier, and less resources are wasted in chasing the wrong ideas.
Get in touch to find out how we can work together
Find the Growth
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